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CBD And False Advertising

Updated: Jul 4, 2022

CBD is all the rage right now! It's hard not to be intrigued by all the health benefits it boasts. I admit to having spent over $60 on a less than 2oz bottle of lotion to help with some of my back pain. The great thing about CBD, is that it's non-psychoactive and contains zero THC (at least that's how they market it).

It turns out that this 'zero THC' claim may not actually be true and CBD suppliers potentially face the same scrutiny as those in the food and beverage industry. Terms such as “zero” and “free” have regularly been targeted in consumer class action lawsuits. There are a few cases in which the plaintiff consumed a CBD product that claimed to have 0% THC, and later went on to fail a drug test and lose their job, as in this one filed by truck driver Douglas Horn.


These cases are still pending, but it will be really interesting to see how they turn out, and how they impact this emerging market. The main thing to remember is that false advertising claims are on the rise, and it’s ever so important to have the proper substantiation.


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