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Hailstorm is comprised of a diverse group of industry experts that bring a wealth of experience and relationships to any project large or small.

We are uniquely positioned to scale, deploying senior level resources to match the changing needs of our clients and their projects. We have business minds and creative hearts.

Sure we geek out over trademark and copyright law, but our North Star is to partner with clients to help them get the best possible creative work out into the world.

Hailstorm is comprised of a diverse group of industry experts that bring a wealth of experience and relationships to any project large or small.

We are uniquely positioned to scale, deploying senior level resources to match the changing needs of our clients and their projects. We have business minds and creative hearts.

Sure we geek out over trademark and copyright law, but our North Star is to partner with clients to help them get the best possible creative work out into the world.

Hailstorm is comprised of a diverse group of industry experts that bring a wealth of experience and relationships to any project large or small.

We are uniquely positioned to scale, deploying senior level resources to match the changing needs of our clients and their projects. We have business minds and creative hearts.

Sure we geek out over trademark and copyright law, but our North Star is to partner with clients to help them get the best possible creative work out into the world.

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Alice Isner
- Jul 30, 2021
- 1 min read

Don't Say Velcro!

Don't say "Velcro"! This week's BA tip about the 'genericization' of trademarks. You have to check out the PSA created by Velcro Company's lawyers about this issue... hysterical! https://www.youtube.com/watch?v=rRi8LptvFZY #hailstormio #modernBA #dontsayvelcro

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